So now you know. Add that middle initial and look more clever…
Middle name initials often appear in formal contexts, especially when people refer to intellectual achievements. On the basis of this common link, the display of middle initials increases positive evaluations of people’s intellectual capacities and achievements. We document this effect in seven studies:
If you’ve been to one of my workshops you’ll know my obsession with body language. Here are some great tips:
https://youtu.be/l-WNI7BJQbg
via Swiss Miss
A really interesting study looking at the different regions of the brain do many things, rather than the received wisdom that each brain region is specialised for one thing.
Great stuff. It explains why changing one’s mind is so hard.
Xu hopes these insights into how difficult it is for the brain to amend its plans—a task that only gets harder as we age and neural communication slows—can eventually help researchers devise ways to intervene and help us make faster, safer decisions.
Source: The Neuroscience of Changing Your Mind – Scientific American
Tim Hartford takes a long hard look at Behavioural Economics.
…there is something unnerving about a discipline in which our discoveries about the past do not easily generalise to the future.
That’s always been my problem with BE. It promises big but rarely delivers and then when it does know one is sure why.
Check out the full essay here:
There is some proper science going on here.
Results revealed that selfies were indeed evaluated more negatively than photos taken by others. Persons in selfies were rated as less trustworthy, less socially attractive, less open to new experiences, more narcissistic and more extroverted than the same persons in photos taken by others.
Quick, remove that selfie from your Twitter and LinkedIn.
A great piece on the myths of neuroscience.
Some people learn best by doing, right? Others have a visual memory, and it’s important for them to see something depicted if they want to…
A practical, hands on way to understand how the human brain works and apply that knowledge to User Experience and product design. Learn the psychological principles behind how our brain makes sense of the world and apply that to product and user interface design.
I am a trained, experienced teacher so expect to be sketching, designing and applying the psychology from the very start.
After the workshop you’ll be able to:
Come to the workshop and you’ll able to put psychology into practice as soon as you get back to the office.
Some great ideas in there. As always be nice and use this stuff for good!
Source: Pricing Psychology: 10 Timeless Strategies to Increase Sales
"It blew my mind."
"Doesn’t just reel off studies, but teaches you how to research for yourself. Wonderful."
"Definitely worth checking out, for both designers and developers. Easy to read, and full of useful links and examples."
"I bought it. And I'm not even a designer."
About / contact Joe Leech
@mrjoe on Twitter
Resources